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Facebook boasts an extremely devoted user base, with more than 65 billion page visits per month. With Facebook, an organization can market and promote their brand, products, or services via the network's built-in components of profile pages, polls, community building, advertising, word-of-mouth marketing, and business applications. This insightful resource focuses on the strategies, tactics, and techniques necessary to lead your organization into the world of Facebook marketing.

Packed with vital real-world case studies, the book serves as a must-have guide for the most reliable, responsible, and ethical business and marketing practices with Facebook.

Publisher: Wiley
Author: Paul Dunay, Richard Krueger
ISBN: 978-0-470-48762-4
Year: 2009
Pages: 312
Language: English
File size: 9.1 MB
File format: PDF
Buy: Facebook Marketing For Dummies

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