Social Media Design For Dummies
Whether you're trying to attract a new employer or get new fans to notice your brand, your social media profiles need to distinguish you from the masses. Packed with the secrets behind the hottest Facebook timelines, Twitter backgrounds, and LinkedIn profiles, this fun-but-straightforward guide shows you how to create eye-catching social media profiles with a professional, cohesive design.

Social Media Design For Dummies is a must-have introductory guide to creating a professional, effective, and cohesive design that will better communicate your brand's story to future partners, employers, and customers. more »
Pro ASP.NET SignalR
ASP.NET SignalR is the new solution to real-time communication between servers and clients in .NET. Use it to push new data to a web page or mobile device as soon as it becomes available, whether it's a notification, live chat, up-to-the-minute financial data, or a range of other exciting applications. Innovations like Google live search and live Facebook and Twitter updates are pushing users' expectations of the real-time web. With Pro ASP.NET SignalR, you can join this revolution and learn skills that will be valuable for years to come.

Pro ASP.NET SignalR starts with an introduction to the real-time web. Learn about the technologies underlying the SignalR library, such as WebSockets and long-polling, and how SignalR elegantly flips between them depending on the capabilities of the client. Next, meet the concepts of hubs and persistent connections and how to use them to build the components of an ASP.NET SignalR application. Find out how to extend, test, debug, configure, scale, and host your applications, and how to target a range of clients, including Windows and iOS. more »
Practical Neo4j
Why have developers at places like Facebook and Twitter increasingly turned to graph databases to manage their highly connected big data? The short answer is that graphs offer superior speed and flexibility to get the job done.

It's time you added skills in graph databases to your toolkit. In Practical Neo4j, database expert Greg Jordan guides you through the background and basics of graph databases and gets you quickly up and running with Neo4j, the most prominent graph database on the market today. Jordan walks you through the data modeling stages for projects such as social networks, recommendation engines, and geo-based applications. The book also dives into the configuration steps as well as the language options used to create your Neo4j-backed applications. more »
Facebook Marketing All-in-One For Dummies, 3rd Edition
Facebook Marketing All-in-One For Dummies, 3rd Edition is a detailed resource for businesses, brands, and people who are interested in promoting themselves, their goods, and their services on Facebook. Fully updated to cover new Facebook features, this new Third Edition includes guidance on Graph Search, the updated News Feed design, cover photo rules, advertising changes, updated mobile apps, and more. Examples and case studies illustrate best practices, and the book provides step-by-step guidance on creating a successful Facebook marketing campaign, from setting up a fan page to analyzing results.

Facebook is considered the most fully-engaged social media platform for most marketers. With more than a billion users who comment over 3.2 billion times per day, Facebook provides a ready and willing customer base to businesses savvy enough to take advantage. more »
Learning Axure RP Interactive Prototypes
This book provides you with a rapid introduction to interactive prototyping. It starts with explaining the basics of Axure RP and quickly familiarizes you with pages, panes, and widgets. It then walks you through designing increasingly compelling experiences by enabling basic, intermediate, and advanced interactions with your own interactive prototype.

You will also learn how to generate common interactions for a typical home page that includes a global header and footer as well as an interactive carousel. You'll also incorporate social media feeds from Facebook and Twitter. You'll enhance your functional prototype with user account creation and login validation; simulate a Content Management System driving catalog, category, and search results pages; and finally learn to fashion a dynamic shopping cart with a progress indicator and checkout interactions. more »
Facebook Marketing For Dummies, 5th Edition
This new edition of Facebook Marketing For Dummies arms novice to expert marketers with everything they need to plan, refine, execute, and maintain a successful Facebook marketing campaign. Fully updated to cover the latest tools and techniques of Facebook marketing, you'll find hands-on guidance to create and administer your Page Timeline, understand the psychology of the Facebook user, build your fan base, utilize events, contests, and polls to promote your Page, increase your brand awareness, integrate your Facebook marketing campaign with other marketing strategies, and monitor, measure, and adjust your Facebook marketing campaigns.

Written by a leading expert on helping others use Facebook and other social media tools to promote and enhance their brands, this practical guide gets you up and running on Facebook marketing—fast. In plain English, it walks you through all the latest features, including new designs for the News Feed, Timeline, and Pages, as well as major changes to the Facebook advertising platform. more »
React: Up & Running
React is a new, open-source technology from Facebook that has stirred quite a storm in the web development community, and some would say it's the next best thing to a silver bullet for building web applications. With React: Up and Running you'll learn how to get off the ground with React, with no prior knowledge.

This book teaches you how to build components, the building blocks of your apps, as well as how to organize the components into large-scale apps. In addition, you'll learn about unit testing and optimizing performance, while focusing on the application's data (and letting the UI take care of itself). more »
Hack and HHVM
A couple of years ago, Facebook switched its production servers from a PHP-to-C++ compiler to their own HipHop Virtual Machine (HHVM) and then launched a new version of PHP to run on HHVM called Hack. This comprehensive guide—written by a member of the core HHVM and Hack teams at Facebook—shows you how to get up and running with both HHVM and Hack.

What makes them useful? The HHVM engine is faster and more performant than the Zend engine, which can save Facebook and other large-scale sites millions of dollars in servers and maintenance. And while the Hack language looks and acts like PHP, it also contains new features such as static typing, generics, native collections, which PHP developers have long needed.

Pick up this book and explore two important programming innovations that help Facebook run a tighter ship. more »
Hack and HHVM
How can you take advantage of the HipHop Virtual Machine (HHVM) and the Hack programming language, two new technologies that Facebook developed to run their web servers? With this practical guide, Owen Yamauchi—a member of Facebook's core Hack and HHVM teams—shows you how to get started with these battle-tested open-source tools.

You'll explore static typechecking and several other features that separate Hack from its PHP origins, and learn how to set up, configure, deploy, and monitor HHVM. Ideal for developers with basic PHP knowledge or experience with other languages, this book also demonstrates how these tools can be used with existing PHP codebases and new projects alike. more »
iOS eCommerce App Development with Parse
iOS eCommerce App Development with Parse uses a real-world app example to teach you how to build a complete eCommerce iPhone app powered by Parse—the most popular and powerful Platform as a Service (PaaS) provider.

In this comprehensive guide you will learn about collecting application requirements, architecting the app, designing the user interface, creating the data model, managing products and the shopping cart, processing the payment, and fulfilling the order—always with secure best practice in mind. You will also learn how to manage user account creation, log in with Facebook and Twitter, verify users via email, pay with Stripe and Apple Pay, send email with Mailgun, and manage customer payment methods and order history.

Intermediate knowledge of iOS development and object-oriented programming is assumed, and basic knowledge of e-commerce principles will be of benefit too. The author is a successful iPhone app developer whose real-world experience is now brought to print. Master iOS eCommerce app development with Parse today. more »